村上春樹說：「儀式是一件重要的事情。」
它讓今天和其他日子不同，使此刻和其他時刻有別。儀式感是一種講究的生活態度，將日常生活點滴的事物，在特定的時間裡，重複堆疊成有意義的幸福累積。
臺中為六都中最有幸福感的城市，不管是空間建築的設計氛圍，用餐環境、伴手禮的細緻體貼，與文化活動的心靈沈浸，都是透過小小的儀式情境，傳遞出令人難以忘懷的回憶感動。
就像《細味臺中》的作者劉書甫所形容的：「回味，是銘刻著身心印記的幸福儀式，而美好的記憶總是和儀式有關。儀式感，雖意味著固定與重複，卻是對一個人有著「象徵意義」的特殊行為。舉例來說，有的人早晨第一件事，先做一套瑜伽體式或出門慢跑5公里，作為開啟一天的儀式；有的人一進辦公室，首先把桌面擦拭一遍，文具擺妥，作為進入工作狀態的儀式；有的人閱讀或創作前先燃一柱香氛或泡一杯咖啡，幫助自己進入專注。每個人都可能有意識或無意識地，創造出各種不同的生活儀式。儀式的可預期，隱然安定了我們面對變動未知的心。」 
今年的創意台中以「幸福台中儀式感」為主軸，將臺中特有的生活日常，轉化成不同的主題呈現：臺中的一天幸福儀式、一年四季儀式感、幸福臺中儀式感選品店、解憂設計鋪、與幸福儀式感大募集等各項內容。讓民眾在感受到滿滿儀式感的同時，也能更深度認識臺中的文化與創意產業，發掘這幸福城市的魅力所在。

Taichung’s Rituals of Happiness
“Ritual is an important thing.” -- Haruki Murakami
 
Rituals are what set today apart from other days and make this moment unique. It is a particular lifestyle that accumulates happiness through meaningful repetition of everyday happenings over a specific period of time.
 
Taichung is the happiest city among the six special municipalities. This is a city that effuses unforgettable memories through small rituals and situations, whether it be the design and atmosphere of spaces and architecture, a dining environment, the delicate thoughtfulness packed into gifts, or the immersion of the mind in cultural activities.
 
As author Shu-Fu Liu describes in his book 《細味臺中》(“Savoring Taichung”), “the aftertaste is a ritual of happiness that is engraved in the body and soul, and good memories are always associated with a sense of ceremony and ritual. A ritual, though it implies consistent repetition, is a special act that has symbolic significance to this individual. For example, some people do a set of yoga first thing in the morning or go out for a 5-kilometer jog as a ritual to start the day. Some wipe down their desk and arrange the stationery as soon as they get to the office, and this is the ritual to enter their working mode. Some people burn a stick of fragrance or make a cup of coffee before they read or create art to help themselves shift into a state of concentration. Everyone is consciously or unconsciously creating different daily life rituals, as the predictableness of these rituals can subtly calm down our minds in the face of the unknown and change.” 
 
With the theme “Taichung’s Rituals of Happiness”, this year’s Creative Taichung event presents the city’s unique lifestyle in the following areas: One Day In Taichung - Rituals of Happiness, Rituals of Happiness for the Four Seasons, Taichung’s Rituals of Happiness Gift Shop, Designs for Relaxing, and A Collection of Rituals of Happiness. In addition to fully experiencing the various rituals, visitors can gain a deeper understanding of Taichung’s cultural and creative industries as they discover the charm of this happy city.